The work of a businesspony is to provide goods or services to other ponies in exchange for the abstracted representation of the worth of said goods or services (i.e. bits), typically to obtain said abstracted worth in greater proportion than what said goods or services would normally be worth in an economic vacuum. Typically, this entails finding a good or service in high enough demand that ponies will pay disproportionate amounts of wealth to obtain it.

Take, for example, Dextromethamphetamine.

Because sometimes, a guy just gets sick of trying to sell apple cider, y'know?