A Confusing Convention

You've come so far, you made it to the hotel, the con's about to start. Now you just have to figure out how to get into the... convention?

You know that feeling; A new town, a new convention. Are you in the right place?
What if the answer to that was a solid, resounding - "I don't know..."
The simple fact is everyone else seems to know what they're doing, and where they are going, except you!
Is this normal?